So what about our raccoon?

Four baby raccoons, referred to as kits, grew up on the factory grounds. They were apparently orphans, and really enjoyed our nut butters.  The Once Again Family adopted them, one of whom was lovingly named, Rocky.  Our kits were very friendly, and adored our office.  So...in turn, we adopted them and created our company logo in their honor.   

The Once Again Family helped the raccoons in their early years then released them into the forest.  To this day, our byproducts are donated to area farms or to nature lovers who often use our products as animal and bird foods. Our raccoon has become a symbol of our wholesome nature, our closeness and responsibility to the earth and the nature of our product.